Kishor Varta through Interactive Voice Response System (IVRS) 
KISHOR VARTA is an innovative approach utilizing digital device mobile phone to reach out adolescent students in schools and communities. CHSJ has developed a series of audio-video stories around issues of body literacy, gender discrimination, masculinity, reproductive health, consent and age at marriage. These stories reflect issues adolescents face on sexualities, masculinities, gender stereotypes and reproductive health. One can get connected with these audio stories through Integrate Voice Response System on mobile phone by dialing toll free number 1800 11 2013. The stories have been developed based on prevailing ideas and myths around gender issues emerged in baseline survey in rural areas of Rajasthan and Maharashtra.
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Project Partner: CHSJ is implementing Kishore Varta/adolescents conversation based on Integrate Voice Response System programme with local partner Manjari 

Project Area: 30 senior secondary schools and vicinity community of Nainwa block of Bundi district in Rajasthan.

Kishore Varta Products: 12 audio drama Hindi stories, Toll Free Phone Number, Feedback Recording Mechanism, Kishor Varta Fact book with original illustrations on YouTube.
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Main Project Activities:
  • Meeting to facilitate session on audio stories with students of adolescent age
  • Meetings with parents at community and schools teachers at school level
  • Meetings at village level with Panchayat members and service providers and others
Share toll free number 1800 11 2013 with your friends, family members and neighbors and discuss and dialogue to change social norms developed based on gender.
P R O J E C T    I M P A C T
  • Over 50,000 calls registered in 3 months, 6000 callers have had a deeper engagement through responses, feedbacks and audio messages.
  • As reported by the students, teachers as well as the back-end data generated, the stories are very popular as means of providing information.
  • Adolescent girls and boys are regularly calling and demanding more information, especially on issues related with body literacy, health, reproductive and sexual health, etc
  • Incorporation of gender module in the regular school curriculum.
  • Increased role and responsibility of service providers towards adolescent health entitlements.
  • Initiation of talk on issues like body literacy, gender discrimination, masculinity.
  • Setting up of new gender social norms at the individual and community level and silence around RSHR issues is reduced
  • Discussions on gender stereotypes, body literacy, gender discrimination, masculinity have started
  • Setting up of new gender social norms at the individual and community level and silence around adolescent reproductive health concerns reduced
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